National education campaign launches with a focus on the benefits of good fats and fiber as a key part of daily nutrition.
MISSION VIEJO, Calif., -- The Hass Avocado Board (HAB) joins the American Diabetes Association in the national Stop Diabetes movement and has set a goal to help increase awareness among Latinos about the role good fats play in daily nutrition. The campaign will accelerate the conversation about ways to prevent, delay and manage diabetes through sharing the benefits of eating good fats such as fresh avocados.
The Latino community in the U.S. is disproportionally affected by diabetes, with individuals nearly twice as likely to get diabetes as non-Latino whites.
Recipes, tip sheets, social media messages and public service announcements will be produced in Spanish and English for consumers and health professionals to drive awareness. Resources will be featured at diabetes.org/eatwell for English and diabetes.org/comerbien for Spanish.
The following relevant facts will be integrated across the campaign:
• Eating well to maintain a healthy weight is one of the most important things you can do to lower your risk for type 2 diabetes and heart disease.
• Avocados contribute good fat to one's diet. Nutrient-dense, they can be enjoyed while following a calorie-controlled diet as a replacement for other fats.
• Avocados contain eight percent of the daily value of fiber per serving. Diets rich in foods containing fiber have been found to potentially reduce the risk of type 2 diabetes. Fiber also adds bulk to a sensible diet, which helps provide a feeling of fullness.
• Avocados, which are a fruit although most people think of them as a vegetable, contain less than one gram of sugar per 1-ounce serving, the least amount of sugar per serving of any other fresh fruit. (SOURCE: Hass Avocado Board)
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